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The Ice Cream Maker


From Publishers WeeklyPete, hero of this rapturous business novella, manages an ice cream factory where “the low hum of mediocrity filled the air…like an offensive odor.” Desperate to boost margins, Pete makes a sales call to the local Natural Foods grocery store, where he is amazed by “how clean and fresh, warm and welcoming the store was,” by the cheerfulness of the employees, and by charismatic store manager Mike, who expounds legendary Natural Foods founder Glen Goodwill’s doctrine of putting quality before profit. “Mike…I need help,” Pete sobs, in the throes of a conversion experience, “tell me what I may do to make quality a portion of our culture.” He learns to empower his workers, listen to clients and obsessively measure each detail of production processes with an eye to ceaseless improvement. Soon lumpy texture and leaky cartons are a thing of the past, profits soar, Pete is promoted to company president and he even applies Mike’s teachings to heighten the quality of his marriage and parenting. Chowdhury, author of The Power of Six Sigma, extends Total Quality Management from a managerial program into a journeying toward spiritual redemption. He conveys it is principles through a smattering of process-engineering argot (“we scaled down tolerance of variables on our mix-ins to .1 grams and the depth of each tub to two millimeters”), golf and football parables, and cultic incantations like “you have tilled the soil, to prepare it for the seed of quality.” Although less than convincing as a motivational tract, this book provides a readable, if sketchy, introduction to TQM precepts.
Copyright © Reed Business Information, a section of Reed Elsevier Inc. All rights reserved.ReviewTAKING QUALITY TO THE NEXT LEVEL

“Great book! The Ice Cream Maker ought to be mandatory reading for any individual entering the workforce.”

–Steve Walukas, Vice President, Corporate Quality, DaimlerChrysler Corporation

“This business gem is short in length, but boundless in the depth of it is clear or deep perception and wisdom. If there is only one book and one author I could commend in the world of quality, it would be The Ice Cream Maker and Subir Chowdhury.”

–Marshall Goldsmith, founding collaborator of Marshall Goldsmith Partners, and author of The Leader of the Future

“Fabulous! The Ice Cream Maker offers a outstanding illustration of the aweinspiring results that may be achieved by engaging your entire workforce in the attempts to improve quality.” 

– Lee A. Mundy, Executive Director, Strategic Quality Initiative, General Motors Corporation 

“In 115 jargon-free pages, [Chowdhury] boils down most of the wisdom of
modern management theory and exercise that is evenly applicable to chief
executive and front-line clerk.”

—- THE WASHINGTON POST (10-9-2005)

“The Ice Cream Maker getting a kind of Detroit Bible, at once raising
our expected values and our self-confidence. That’s bold self-promotion –
chutzpah — a quality that our battered region could use right now.”

—THE DETROIT NEWS (11/13/2005)

“Subir Chowdhury’s mission is to make quality portion of America’s
corporate DNA. The Ice Cream Maker is a outstanding step on the path to this
end.”

— KEN BLANCHARD, coauthor of The One Minute Manager

About the Author

Subir Chowdhury is the author of the international bestsellers The Power of Six Sigma, as well as Design for Six Sigma. As chairman and CEO of ASI Consulting Group (www.asiusa.com), he advises CEOs and senior leaders of Fortune 100 companies, and in private and public spheres all over the world, helping them make quality a part of their business culture. His works are cited ofttimes in the national and international media. He lives in Northville, Michigan.


Most helpful client reviews

5 of 5 people found the following review helpful.
4A good inspirational work/starting point.
By Scott L. DO
I’m sure that this book will get a heap of very enthusiastic reviews (which I’ve already seen), as well as a heap of reviews saying, essentially, “Where’s the beef?” And, in the end, both are going to be right.

This book is 100 pages, double-spaced, and in regards to the size of my outstretched hand. Obviously, it can’t be a definitive textbook on how to make dramatic changes in the workplace. What it does (quite with great success in my opinion) is to open one’s eyes, and inspire the reader to see where modify is needed. Basically, it advocates the opinion that a great deal of US companies have focalized on their own “bottom line”, or on “making a splash”, without genuinely going to the consumer, finding what their very BASIC needs are, and focusing on meeting the need. (A prime example from the book – a dealership, for the primary time, collected disgruntled former clients in a focus group. They asked the clients in regards to all of the “perks” they offered – pickup/dropoff service, imagination keychains, donuts/coffee… and the clients all liked the changes. In exasperation, the owners asked why they didn’t return — and in the long run heard that they had brought their car to the dealership various times, and the car wasn’t fixed.)

Of course, this book can’t answer each question. For example, the crucial “story” focuses on an ice cream company who needs to get their product into a “Natural Foods” chain – If the “target” was getting into Wal-Mart, would the definition of “quality” change? What do you do with workers who don’t “catch the spirit” in light of employment law/unemployment insurance? However, it is a great inspirational piece – and I look forward to reading other books in order to answer those remaining questions.

4 of 4 people found the following review helpful.
4Very vanilla — not that there’s anything defective with that!
By Ben Ostrowsky
This is a story in regards to a guy who doesn’t actually subsist — but he might be you. He’s worried in regards to his job. He thinks he perceives why people buy from galore companies and not from others. He’s wrong.

Ice cream isn’t in truth necessary to the story. It’s actually regarding finding out what your clients want and then making sure you give it to them systematically so that they’re never disappointed. But as metaphorical merchandise go, ice cream is a lot more fun at a business meeting than throwing fish around or marveling where your cheese has gone.

While the author’s message could have been put more plainly without a tale with regards to ice cream, the message still shines through. Just having the book on your shelf may remind you that each client matters and each unit shipped matters. And it’s even a finelooking fast read.

3 of 3 humans found the following review helpful.
5Quality is everyone’s business!
By Mark
Subir Chowdhury has done it again! This book will become a classic like “Fish!”, “Who Moved My Cheese” and “The One Minute Manager”. The timeless lessons in this book will take your quality to a new level by adopting the simple but powerful conception of LEO – Listen, Enrich and Optimize and these lessons may be applied to self, little business, huge corporations, schools and even government. Quality genuinely is everyone’s business.

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